Monthly Archives: October 2020

Generating Referrals with Reciprocity

Are referrals REALLY the lifeblood of your business? A lot of sales training proposes to teach you the art of asking for a referral. One phrase many of them have in common? “Referrals are the lifeblood of my business…”  The statement is usually directly followed by an ask. First of all, don’t do this exclamation […]